Your beliefs, thoughts and words will determine your destiny.We realize that we are all on the same journey together and that each of us has value to share with the world. Just remember that you are bringing good into the world by seeing the best in others and putting your appreciation in words. 

We believe every child needs to be empowered and deserves to feel capable of doing anything. Being Smart is not only about getting straight A's, it's about empathy, teamwork and putting yourself in the other guy's shoes.  

Words have the power to warm hearts and inspire minds. A caring word can turn around a day and sometimes an entire life. 
Truly, our thoughts make us who we are, and guide us towards who we will become. Because we know that the words we tell ourselves are the most important, we brand all of our awesome active wear with the name "Smart One" on the inside. Every time you put on our clothes, see the label and feel the power of smart. By joining our movement and reaffirming that incredible sensation, you are also helping make our world a better place. Not only do we contribute to worthy causes, but we also work to share powerful words with everyone. 

Welcome to Smart One, a label that inspires!